About Allegra
- Franchise Members benefit by acquiring stable, existing businesses. - Franchisees can grow revenues many ways - Growing customer base through expanded product and service offerings/diversification - Acquiring other related businesses - Acquiring direct competitors and folding their book of business into the current Allegra operation - Selling centralized marketing solutions - Deep client relationships result in greater client retention, client referrals and add-on sales opportunities. - Revenue is diversified over a relatively small customer base, with 75-125 accounts representing 75% of sales. - Very healthy work/life balance business: Monday-Friday regular business hours of operation, no evenings or holidays. - Owners works with other business professionals, strong business and personal relationships are formed. - Community business and a national network. A way to appear bigger than you are and to gain the support you need. - Strong support structure from the home office in key areas that drive the business, creating a competitive advantage over independent print shops and marketing companies. - High capacity locations and workflows. Network resources and on site capacity supports your ability to grow a high volume business without having to open multiple locations. - National contracts with more than 200 select partners allow you to sell a wide variety of services. Negotiated discounts allow you to offer the services at competitive prices while maintaining a significant margin. - The partnerships also allow you to offer a wide array of services without specialized equipment or staff. - Highly experienced leadership team. More than 200 years of combined printing, graphic design and marketing experience. No need to have industry experience to own. - Proprietary integrated business management solution for online ordering, customer CRM, scheduling and project management, management and payroll.
An Allegra Marketing•Print•Mail franchise provides marketing and print communication services including print, mail services, graphic design, web, e-marketing campaigns, display and related marketing services to small to medium sized businesses and organizations. Together, those services account for an estimated $200 billion+ in annual sales in North America. A division of Alliance Franchise Brands, Allegra Marketing•Print•Mail provides products and services that are highly valued and needed by nearly every small to medium sized business or organization in US and Canada.
Ideal candidate
FDD facts
| Initial franchise fee | $45K |
| Royalty | 6% declining to 1.5% based on sales |
| Total investment | $130K - $456K |
| Liquid capital required | $150K |
| Net worth requirement | $400K |
| Year founded | 1976 |
| Year began franchising | 1977 |
| Business model | B2B |
| Owner-operator required (Year 1) | Yes |
