Hallmark Homecare- The preferred approach for senior care: 1) Clients save money, have better care & more control. 2) Caregivers earn higher wages, travel less and work more hours. - Fast ramp up: Hallmark’s launch program gets franchisees operating and generating revenue within a few weeks. - The model is simple with low investment, low overhead and high profit potential. Enjoy a $2MM home-based business with 2 employees. - Convenient training and one-on-one support - Industry disruptor in fast growing, high-demand industry

- The preferred approach for senior care: 1) Clients save money, have better care & more control. 2) Caregivers earn higher wages, travel less and work more hours. - Fast ramp up: Hallmark’s launch program gets franchisees operating and generating revenue within a few weeks. - The model is simple with low investment, low overhead and high profit potential. Enjoy a $2MM home-based business with 2 employees. - Convenient training and one-on-one support - Industry disruptor in fast growing, high-demand industry

Hallmark Homecare is different than all other homecare franchises. We are a referral agency for caregiver recruitment and client matchmaking. Hallmark Homecare is an industry disruptor , as it’s solving challenges that the overregulated, high-cost, unhappy, provider model of traditional senior care industry faces. - Clients save money , receive better care , and have more control . - Caregivers earn higher wages and enjoy a preferred work arrangement . - Franchisees enjoy handsome profits and make a difference in the lives of others. For the Family (Client): We interview the family (client) and senior who need help. Hallmark then develops an ideal Caregiver profile. We do all the vetting and background screening of prospects, and then give the client access to Caregivers that are experienced, educated, and have professional certifications. Clients then interview and choose a Caregiver that is specifically tailored to their needs. Unlike a traditional homecare agency, the family is the employer of the Caregiver(s) and has complete control of the relationship allowing them to make all the decisions related to their care. For the Caregiver: Caregivers prefer working with Hallmark Homecare because they work direct with the family, they can earn higher wages, and they have more control over their schedule. Hence, we have a large pool of qualified Caregivers to choose from. Labor shortage is not a factor for the Hallmark Homecare model. For the Franchisee: The Hallmark Homecare business model is more profitable than a traditional homecare agency with less overhead and fewer employees. The model is largely unregulated, which means the franchisee is not spending as much time with compliance and licensing fees and protracted start-up timeframes. With the home-based model and two-phase launch programs, franchisees can be operating their business and generating revenue within days. ***Hallmark Homecare provides a win-win-win, for the Client, the Caregiver, and the Franchisee!*** Competitive Advantages In the same way the direct-buy and gig-economy opportunities (Uber, Airbnb, etc.) are cutting out middlemen and connecting consumers directly to service providers, Hallmark Homecare is doing the same for in-home senior care. - Clients save money, receive better care, and have more control. - They experience greater continuity of care. We will never run out of seniors and their families who want these benefits. - Caregivers earn higher wages and enjoy a preferred work arrangement. - Our large pool of cream-of-the-crop Caregivers want to work more, earn more, and have longer-lasting relationships with the families. Labor shortage is not an issue. - The innovative, unique Hallmark Homecare model sets up franchisees for speedy ramp up and unlimited profitability in a growing market of need. - The launch program for new franchisees propels a faster and more affordable entrée to success in the senior care industry. This unique model offers a simpler approach with a shift in costs, positioning Hallmark Homecare to be an industry disruptor! Top 5 Selling Points - The preferred approach for senior care: 1) Clients save money, have better care & more control. 2) Caregivers earn higher wages, travel less and work more hours. - Fast ramp up: Hallmark’s launch program gets franchisees operating and generating revenue within a few weeks. - The model is simple with low investment, low overhead and high profit potential. Enjoy a $2MM home-based business with 2 employees. - Convenient training and one-on-one support - Industry disruptor in fast growing, high-demand industry