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  1. Home
  2. Business Services
  3. Sandler
Sandler logo
Business Services · Management Training

Sandler- Reoccurring revenue stream - High profit margin - Low overhead - Flexible hours for a work/life balance - Recession resistant

AbsenteeVetFranSBA Approved
Total Investment

$78K - $102K

Franchise Fee

$59K

Royalty

Scaling royalty 8%

Ad Fund

—

Term

—

Open Units

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Overview

About Sandler

- Reoccurring revenue stream - High profit margin - Low overhead - Flexible hours for a work/life balance - Recession resistant

Sandler, the leader in Executive Coaching and Management & Sales Training, has been voted the #1 training franchise in America by Entrepreneur Magazine thirteen times, and the #1 Business Services Franchise by Franchise Business Review. In addition, Sandler was named as a Top 20 U.S. Sales Training Company by Selling Power Magazine, and one of the Top 20 leadership training companies by TrainingIndustry.com. Sandler has also been named one of the Top 25 high performing franchises by The Wall Street Journal. Our franchisees train small to medium-sized companies as well as Fortune 500 businesses. They train salespeople and managers in industries such as insurance, real estate, high tech, healthcare, financial services, communications, manufacturing, etc. Sandler is considered one of the best business consultants in our industry. Franchisees of Sandler enjoy the business model because: - Reoccurring revenue stream - High profit margin - Low overhead - Flexible hours for a work/life balance - Recession resistant A day in the life of a Sandler Training franchisee involves delivering sales and leadership programs, including Sales Mastery and executive coaching, both in-person and virtually. Mornings are spent preparing for training sessions, while the rest of the day includes business development activities like networking and prospecting. Franchisees also handle administrative tasks such as scheduling and invoicing, and follow-up meetings with clients to tailor future training. Evenings are dedicated to professional development and collaborating with other franchisees. Sales training has become a $67.2 billion** industry. (\*\ *Training Industry Research: 2015 purchased from external suppliers* https://cdns3.trainingindustry.com/media/20088937/training-industry-2016-media-kit.pdf ) Available territories across the U.S. A territory includes a minimum of 500,000 people per franchisee and is non-exclusive. Sandler franchisees can set their own pricing. Sandler has content for over 3 years and many ways to make additional income.

Who it fits

Ideal candidate

Have a passion for salesLove to train and help people make a difference in their livesFind the corporate rat race unsatisfyingEnjoy their independence but are also good team playersAre trainableAre willing to follow a proven system
The fine print

FDD facts

Initial franchise fee$59K
RoyaltyScaling royalty 8%
Total investment$78K - $102K
Liquid capital required$75K
Net worth requirement$250K
Year founded1983
Year began franchising1984
Business modelBoth
Owner-operator required (Year 1)No
Reported figures from public FDD disclosures and franchisor websites. Verify with the official FDD before signing.
Footprint

Territory overview

AvailableCalifornia, AB, South Carolina, Texas, Illinois, Maryland, Florida, Alabama, Indiana, Ohio, Virginia, Arizona, Alaska, Arkansas, Colorado, Connecticut, Delaware, Georgia, Hawaii, Idaho, Iowa, Kansas, Kentucky, Louisiana, Maine, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, North Dakota, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Dakota, Tennessee, Utah, Vermont, Washington, West Virginia, Wisconsin, Wyoming
UnavailableNorth Carolina, New York
LegendAvailableLimitedUnavailable
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Quick facts
Founded
1983
Franchising since
1984
Model
Both
Liquid capital
$75K min
Net worth
$250K min
Owner-op required?
No
Side-by-side

See how Sandler stacks against another brand on every Item 19 number.

Data verified 2026
Sourced from public FDD filings & franchisor disclosures.
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